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You’re a blogger. A digital publisher. An online entrepreneur. A serial site-builder. You may have been in the digital publishing landscape since the dot-com boom, or maybe you’re new to the game and just want to start your first website. Perhaps you’re a digital marketer working for a brand or an agency that is trying to stay ahead of the curve.

Whoever you are, the Publisher Lab is here to educate you every step of the way.

The Publisher Lab covers the latest newsworthy topics around SEO, media trends, website speed, ad earnings, content creation, site testing, and much more.



Tyler Bishop is an award-winning digital marketer, SEO veteran, successful start-up founder, and well-known publishing industry speaker. Tyler also serves as the host of Pubtelligence, a publishers-only event hosted at Google offices around the globe.

Tyler describes his core competency as learning. He has composed content for some of the world’s top publications and has over a decade of experience building businesses in the digital space. Tyler is currently the Head of Marketing at Ezoic and serves as an SEO and marketing expert for start-up competitions across the U.S.

In his spare time, he instructs Brazilian Jiu-Jitsu in San Diego and enjoys spending time with his wife and two Shiba Inus, Toast and Cash.



Shelby Kang received her bachelor’s degree in Integrated Marketing Communications from San Diego State University. She has produced and co-hosted over 85 podcast episodes of the Publisher Lab.

Shelby is currently the Events Marketing Manager at Ezoic and has organized 5 Pubtelligence events at Google offices around the U.S. and the U.K.

She likes to spend time with her dog, Millie, who she sometimes brings to work. She also rock climbs across California and is a self-proclaimed ice cream aficionado.